ProFunds Group, the leader in leveraged and inverse funds¹, announced today that Donald Roberson has been named Managing Director, Distribution. Mr. Roberson, most recently with Lincoln Financial Group, will oversee all distribution channels for ProShares ETFs and ProFunds mutual funds. In this new role, he reports to Michael L. Sapir, Chairman and CEO of ProShare Advisors LLC and ProFund Advisors LLC.

“Don brings more than 30 years of investment-industry experience and has a proven record of building and managing distribution teams across channels”

“Don brings more than 30 years of investment-industry experience and has a proven record of building and managing distribution teams across channels,” said Mr. Sapir. “We are excited to add a seasoned professional of Don’s caliber to our team.”

Prior to joining ProFunds Group, Mr. Roberson served as Senior Vice President and Head of Distribution for the Employer Markets Group at Lincoln Financial Group in Philadelphia. In this role, he was part of Lincoln’s Corporate Leadership Group, setting strategic direction for distribution, product development, and marketing and branding. Previously at Lincoln, Mr. Roberson was Head of Distribution for Wire Houses and Regional Broker Dealers.

Prior to joining Lincoln Financial Group, Mr. Roberson was Senior Vice President, Director of Distribution for Managed Accounts at John Hancock/Independence Investments. He has also worked with Mutualfunds.com/PFPC, Funds Distributor, BlackRock, Reich & Tang and Prudential-Bache Securities. Mr. Roberson received his B.S. in marketing from Florida State University.

About ProFunds Group

ProFunds Group, the leader in leveraged and inverse funds¹, includes ProShares ETFs and ProFunds mutual funds. ProShares introduced the first leveraged and inverse ETFs in the U.S. in 2006. Since 1997, ProFunds mutual funds have provided investors with access to sophisticated investment strategies.

Each Short or Ultra ProShares ETF and leveraged or inverse ProFund seeks a return that is a multiple or inverse multiple (e.g., -200%) of the return of an index or other benchmark (target) for a single day, before fees and expenses. Due to the compounding of daily returns, Short or Ultra ProShares’ and leveraged and inverse ProFunds’ returns over periods other than one day will likely differ in amount and possibly direction from the target return for the same period. Investors should monitor holdings consistent with their strategies, as frequently as daily. For more on correlation, leverage and other risks, please read the ProShares or ProFunds prospectus.

May 24, 2010

¹ Source: Lipper, based on a worldwide analysis of all of the known providers of funds in these categories. The analysis covered ETFs, ETNs and mutual funds by the number of funds and assets (as of 6/30/2009).

All investing involves risk, including the possible loss of principal. ProShares entail certain risks, including the use of aggressive investment techniques (futures contracts, options, forward contracts, swap agreements and similar instruments), imperfect benchmark correlation, leverage and market-price variance risks, all of which can increase volatility and decrease performance. ProShares are non-diversified, and narrowly focused investments typically exhibit higher volatility. Short ProShares should lose value when their market indexes rise. Many ProFunds employ leveraged investment techniques that magnify gains and losses, and result in greater volatility in value. There is no guarantee that any fund will achieve its investment objective.

Carefully consider the investment objectives, risks, charges and expenses of ProShares and ProFunds before investing. This and other information can be found in their summary and full prospectuses. Read them carefully before investing. For ProShares ETF prospectuses, visit proshares.com. For ProFunds mutual fund prospectuses, visit profunds.com.

“ProFunds Group” includes ProFunds mutual funds and ProShares ETFs. ProFunds Distributors, Inc. is distributor for ProFunds mutual funds. ProShares ETFs are distributed by SEI Investments Distribution Co., which is not affiliated with ProFunds Group or its affiliates.

Related posts:

1. Matt Tucker: Managing A Fixed Income ETF
2. Dollar May Assist In Managing Gold & Silver Holdings (UUP, GLD, SLV)
3. ETF Deathwatch For October 2011: 29 New Names Added
4. Distribution On The S&P 500 Index (SPY, DIA, QQQ, IWM, SLV, EPV, EWU)

ETF BASIC NEWS