Analyzing Harley-Davidson (NYSE:HOG) and Lobo EV Technologies (NASDAQ:LOBO)

Lobo EV Technologies (NASDAQ:LOBO) and Harley-Davidson (NYSE:HOG) are both auto/tires/trucks companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, risk, profitability, analyst recommendations, valuation, earnings and dividends.

Insider & Institutional Ownership

85.1% of Harley-Davidson shares are held by institutional investors. 0.9% of Harley-Davidson shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Profitability

This table compares Lobo EV Technologies and Harley-Davidson’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Lobo EV Technologies	N/A	N/A	N/A
Harley-Davidson	11.03%	19.48%	5.21%

Valuation & Earnings

This table compares Lobo EV Technologies and Harley-Davidson’s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Lobo EV Technologies	$15.47 million	1.46	$970,000.00	N/A	N/A
Harley-Davidson	$5.84 billion	0.75	$706.59 million	$4.50	7.21

Harley-Davidson has higher revenue and earnings than Lobo EV Technologies.

Analyst Recommendations

This is a summary of current ratings and target prices for Lobo EV Technologies and Harley-Davidson, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Lobo EV Technologies	0	0	0	0	N/A
Harley-Davidson	0	2	5	0	2.71

Harley-Davidson has a consensus target price of $44.57, suggesting a potential upside of 37.44%. Given Harley-Davidson’s higher possible upside, analysts plainly believe Harley-Davidson is more favorable than Lobo EV Technologies.

Summary

Harley-Davidson beats Lobo EV Technologies on 9 of the 10 factors compared between the two stocks.

About Lobo EV Technologies

Lobo EV Technologies Ltd. designs, develops, manufactures, and sells e-bicycles, e-mopeds, e-tricycles, and electric off-highway four-wheeled shuttles in the People's Republic of China. The company operates through two segments, Electric Vehicles and Accessories Sales, and Software Royalties and Development and Design Services. It offers electric vehicles and accessories, such as two-wheeled e-bicycles and e-mopeds, three-wheeled electric vehicles, four-wheeled electric off-highway shuttles, batteries, and parts and accessories, as well as golf carts and mobility scooters for the elderly and disabled persons. The company provides automobile information and entertainment software development and design services for automotive electronics, such as multimedia interactive systems, multifunctional rear-view mirrors, and dash-cams. The company was formerly known as LOBO AI Technologies Ltd. and changed its name to Lobo EV Technologies Ltd. in December 2021. Lobo EV Technologies Ltd. was incorporated in 2021 and is headquartered in Wuxi, China. Lobo EV Technologies Ltd. operates as a subsidiary of Wealthford Capital Ltd.

About Harley-Davidson

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels. The LiveWire segment sells electric motorcycles, balance bikes for kids, parts and accessories, apparel, and related parts and services. The Harley-Davidson Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, such as installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale insurance and voluntary protection products. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.