Apple Inc. (AAPL): 5 Warning Signs

apple targetTony Sagami:  If you’ve owned shares of Apple Inc. (NASDAQ:AAPL), you’re a pretty happy camper for two reasons:

  • First, you have seven times as many shares since Apple went through a 7-for-1 stock split.
  • Secondly, Apple was trading below a pre-split $400 a share in the summer of 2013, and has jumped by more than 60% in the last 12 months.

Those types of numbers certainly deserve some stock market champagne.

But don’t get too drunk on Apple’s success, because there are certainly some  that may upset the Apple cart.

Warning Sign #1: Here is what I wrote last week about my visit to an Apple store in China.

“I was shocked — really shocked — at how empty the Apple store was. There were so few customers there that you could have played a game of lawn bowling.”

Over the years, I have visited Apple stores dozens of times all over Asia, and they have always been consistently packed and filled with money-spending customers.

But not this time.

Warning Sign #2: Amazon Smartphone

Samsung has already swiped a big chunk of the smartphone market from Apple, and now Amazon (AMZN) is about to enter the battle.

Amazon will debut its new smartphone on Wednesday, June 18, and the early buzz is very positive.

Plus, Amazon has proven that it is a serious hardware company with the big success of the Kindle. I, by the way, am a very happy and committed Kindle user.

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