Fund.com Subsidiary AdvisorShares Announces a Partnership with Peritus Asset Management to Develop ETFs

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February 18, 2010 2:10pm ETF BASIC NEWS

advisorsharesFund.com, Inc., (OTC Bulletin Board: FNDM) said today that its subsidiary, AdvisorShares Investments, LLC, a developer and distributor of actively managed ETFs, announced today a partnership with Peritus Asset Management


, LLC.  The Santa Barbara, CA, value-based, active credit investment manager will create a new actively managed ETF, anticipated to be a high yield bond-focused ETF.  

The new ETF would join AdvisorShares‘ growing stable of innovative actively managed ETFs.

In addition, in an exclusive arrangement, Peritus Asset Management has agreed to develop all its future ETFs with AdvisorShares.

“Peritus has an outstanding track record managing high yield investments,” said Noah Hamman, CEO and founder of AdvisorShares. “AdvisorShares believes an important advantage of actively managed ETFs is to enable more investors to benefit from particularly skillful advisors such as Peritus.”

Tim Gramatovich, chief investment officer of Peritus Asset Management, said, “At Peritus, we take a value-based contrarian approach to the credit markets, foregoing relative value and new issue participation in favor of absolute returns. We look for structural and technical inefficiencies within secondary credit markets that create tremendous investment opportunities.”

“We believe AdvisorShares will help us create distinctive, actively managed products that will introduce new investors to our value-based approach,” he added.

Greg Webster, CEO of Fund.com said, “Our subsidiary AdvisorShares is becoming a leader in launching new and exciting actively managed ETFs.  Peritus is an excellent example of an outstanding manager whose management expertise will become available to a broad range of investors though AdvisorShares ETF platform.”

About Fund.com

Fund.com’s subsidiary, AdvisorShares Investments LLC, is creating actively managed ETFs to take advantage of the rapidly growing ETF business. Fund.com also is an online content provider and lead generation platform for investment funds and other financial services providers. Its objective is to engage individual investors and to match their needs with interested fund product providers. The www.fund.com website is approachable to everyday investors and serves as an educational and research resource.  Fund.com also is an education provider.

About AdvisorShares

AdvisorShares is a turnkey platform for investment managers seeking to offer their investment strategy in an actively managed ETF.  AdvisorShares works with best-of-breed money managers to combine their money management expertise with the benefits the ETF structure provides.  AdvisorShares provides sales, marketing and educational support to help financial advisors use AdvisorShares ETFs to help them achieve their clients’ investment goals and objectives.   AdvisorShares is a leader in actively managed ETFs and is dedicated to investor education. Fund.com is the majority owner of AdvisorShares Investments, LLC. Visit our website at www.advisorshares.com to learn more about us.

About Peritus Asset Management, LLC

Peritus Asset Management is an employee-owned, SEC-registered investment advisor headquartered in Santa Barbara, CA, with approximately $492mm in assets under management. Founders Tim Gramatovich and Ron Heller began their partnership in 1995. Peritus is a value based, active credit investment manager providing services to institutions and qualified retail investors.

 

 

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